Let’s help each other unlock the full potential of the Salesforce platform! In this interactive session, we’ll explore best practices and lessons learned for maximizing value with Salesforce. In doing so, we’ll uncover practical ways to avoid common pitfalls when implementing, maintaining, and innovating with Salesforce. Prioritizing our efforts can feel overwhelming, but everyone deserves the best return on the time, energy, and resources we each invest. Together, we’ll dive into strategies and architectural wins that drive meaningful outcomes for practitioners of all levels.